What's Working in 2025 on Social Media?
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Episode Summary:
Have you heard of the ‘engagement funnel’? In this episode, I’m breaking down the exact types of content that are helping me sign clients right now—and how you can simplify your strategy to create content that converts faster. You’ll learn about the engagement funnel (yes, it still works in 2025!), your 'content personality', and the 4 KEY types of content to create to sign more clients this quarter.
In my opinion, the most important of the four is AUTHENTICITY content. ❤️I’ll also share my own examples of what’s working, from fully owning your wins, to sharing your opinions, and telling your story.
Topics:
The engagement funnel and how it’s working in 2025
Understanding your ‘content personality’
The 4 key types of content to book more clients this quarter
Why I think authenticity content is the most important
Real examples of content that’s working right now
Why storytelling builds trust faster than strategy
How to move people from “just found you” to “ready to buy”
Episode Resources:
Book a FREE 20 minute CEO Assessment Session. If you're ready to make marketing SIMPLER and sell to SIX FIGURES and beyond in your business, I'd love to invite you to apply for a CEO session with me. This is 20 minutes for free, sharing about your biz so you can walk away with 1 simple strategy to move you to more clients on a 3 day work week faster!
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PS: In the midst of this challenging time I’ve been asking myself what I can do to help? One of the #1 ways I support my clients is by helping them simplify their business so that they can increase the flow of money without creating extra work. In this season simplified visibility and sales is needed more than ever.
So if you’re craving personal support as you reposition your free and paid work, I’d love to help you simplify your sales process so that you can produce income in your business even during a challenging time. If you want support you can check out my services and book a free discovery call here, or you can send me a DM on Instagram.